Everything That Goes Into Designing Plants for Shopping Malls

Despite the convenience & wide array of options that online shopping offers, shopping malls continue to draw a crowd. Why is this the case? Malls have been a staple of the American shopping experience for decades. They continue to thrive because shopping is actually not just about finding the right item. It’s about the experience as well. Mall shoppers aren’t just there for the selection, they show up for the food, the crowd, and the ambience.

What most of them walk past without thinking twice about is actually what creates this mall atmosphere they’re looking for—greenery. Don’t agree with us? Picture the long rows of shops without greenery. It certainly doesn’t feel as inviting.

How does greenery create a comfortable atmosphere in shopping malls? Why are plants essential for malls to draw a crowd? What does maintaining plants in a shopping mall entail? We’re talking to the experts who create these biophilic designs to find out.

Designing Environments That Draw a Crowd

Wise mall owners will create an environment that not only draws a crowd, but keeps it there. The longer your customers are around, the more they’re going to buy. Strategically placed benches & seating surrounded by lush greenery creates exactly this kind of atmosphere. If someone grabs a cup of coffee after doing a little browsing, what you don’t want is for them to go straight to the car. You want them to find a seat, enjoy the surroundings, and find one more shop they’d like to visit.

Creating an inviting atmosphere for your customers isn’t just another expense, it’s a strategy. A mother and her children are going to be much quicker to take off if there’s not a comfortable spot for them to take a break. How do you create these green interior designs without breaking the bank?

Professional Plant Designs for Shopping Malls

Work with Philly’s interior plant experts! Plants would never choose to put themselves in a mall. It’s a cold, dry, and often low-light environment with lots of foot traffic. A professional plant service is going to begin with a detailed analysis of your facility. You might have a floor to ceiling south-facing storefront, where you have the opportunity to house tropical plants and exotic flowers that soak up sunlight. But areas that might only be under artificial lighting are going to call for different plants. Christopher Hardgrove, one of Hoffman’s expert Design Consultants says: “It's all about lighting! Malls do not tend to have windows, but skylights and large glass ceilings are a great way to get the plants the lighting they require.” 

For your space to feel inviting, your greenery needs to always look fresh. A professional horticultural team will put together arrangements that are guaranteed to stay bright until the next maintenance visit. This means knowing what's in season, what will survive in your lighting/humidity, and look best in the given space.

Designs That Match Your Brand

Interior plants are another part of your interior design, which means they need to mesh well with your brand and clientele. Part of Hoffman Design’s consultations includes gaining a deep understanding of your atmosphere, store selection, and clientele. We combine this information with our horticultural knowledge to create unique plant & floral displays that love your space. Our work is not there to distract, only to enhance your shopping space.

Plant Maintenance Services in PA

If your customers were only there for the store selection, they would’ve stayed home and visited those shops online. So how do shops such as The Shops at Liberty Place, Bellevue Associates, and Williams Sonoma all continue to draw a crowd? By utilizing Hoffman Design’s signature interior plant services to create lush & comfortable environments. Chris says, “Interior plants can be finicky - it will save you money and time to hire experts for maintenance.” Hoffman also includes a “plant health guarantee” so you can be confident your designs will remain vibrant. 

Cleaner air and happier guests are just a phone call away. Contact us today to book your free consultation.